The new funding closely follows an earlier financing round of $2 million in January 2015. The new round of funding was achieved earlier than expected and gives Sentiance additional resources to undertake and more rapidly complete its groundbreaking development projects.

By filtering meaningful commercial data out of users’ direct environment, Sentiance provides Ambient Intelligence which is automated through a proprietary sensor fusion platform. The platform empowers companies to build behavioral profiles of connected users and enrich those profiles with personalized, predictive and context-aware services.

“We strongly believe that consumers will live much more in sync with connected devices by 2020. By adding Ambient Intelligence to those connected devices we will create an easy-to-thrive digital environment. Context-aware data gathering and personalization is happening across all kinds of industries,” said Sentiance CEO Toon Vanparys.

“We’re excited about our partnership with Samsung Catalyst Fund; they understand the value of enriched Ambient Technology and share the vision of a digital environment that improves our daily lives. The new funding round allows us to focus on the Internet of Things by providing an intelligence layer that delivers real added value for the end-user.”

By Gabriela Fernández Scala